The Salvation Army Invites Prescott Community to Participate in 2026 Kettle Kickoff World Record Attempt

The Salvation Army is inviting Prescott-area residents, businesses, and community organizations to participate in its 2026 Kettle Kickoff World Record Attempt on Saturday, November 21, from 10 a.m. to 2 p.m. at Findlay Toyota Center in Prescott. The event, themed “Prescott, Let’s Make History,” aims to gather 2,000 participating vehicles to support the organization’s annual Red Kettle fundraising campaign.

Organizers estimate that if each of the 2,000 vehicles contributes $40, the event could generate $80,000, surpassing The Salvation Army’s $75,000 fundraising goal. Funds raised will remain within the local organization to support services such as meals, shelter, clothing, rental assistance, and case management for individuals and families in need.

In addition to monetary donations, participants are encouraged to bring new clothing, shoes, and jackets for the Angel Tree program, which supports local children. Every participating vehicle will receive a commemorative magnet recognizing the 2026 World Record Attempt.

Lieutenant Brian Reed is urging businesses, donors, civic organizations, and community partners to help spread awareness and secure participation ahead of the event. Community outreach efforts are already underway, with the Prescott Valley Chamber of Commerce assisting in distributing event information and organizers coordinating with other local groups to support event logistics.

The Salvation Army has also contacted Guinness World Records regarding possible certification for the event. However, official recognition has not yet been confirmed. Residents, businesses, and community organizations are encouraged to participate and help The Salvation Army make a difference for local families this holiday season.

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