
In the heart of Jerusalem, a nonprofit organization is making a significant impact on the lives of new immigrants by helping them establish and expand their businesses. MATI Jerusalem, founded in 1991 by former Jerusalem mayor Teddy Kollek and businessman Uri Scharf, offers specialized business support services tailored to individuals and small businesses, with a particular focus on underserved populations. These include new immigrants, women entrepreneurs, haredi business owners, and residents of east Jerusalem. The organization also supports entrepreneurs affected by their miluim (reserve) army service, working in partnership with the Jerusalem Municipality, the Aliyah and Integration Ministry, the Jewish Agency, and the Jerusalem Foundation, among others.
Michael Horesh, a senior mentor at MATI Jerusalem, shares his journey from a struggling consultant to a dedicated business mentor. Born in London and having made aliyah in 1982, Horesh served in the IDF as a junior officer before transitioning to the private sector. Despite initial challenges in establishing his consulting business, Horesh found his true calling in mentoring new immigrant entrepreneurs. He describes this mission as his form of Zionism, emphasizing the importance of building and strengthening Israel’s business ecosystem.
Horesh’s approach to mentoring is deeply influenced by the historical figure Mentor from Homer’s “The Odyssey,” who served as a trusted guide and adviser. In this spirit, Horesh aims to inspire his mentees to think critically, remain curious, and ask probing questions. By fostering an environment of growth and learning, MATI Jerusalem helps new immigrants navigate the complexities of establishing a business in Israel, turning the familiar joke about making a small fortune in Israel into a reality for many.
The organization’s commitment to supporting diverse communities reflects a broader vision of inclusivity and empowerment. By providing tailored support based on the unique needs of each entrepreneur, MATI Jerusalem not only aids in business development but also contributes to the social and economic integration of immigrants. This mission aligns with the biblical principle of loving one’s neighbor and building a just and peaceful society, as emphasized in Micah 6:8.
Through its comprehensive support programs, MATI Jerusalem exemplifies the power of mentorship and community in fostering resilience and success. As new immigrants embark on their entrepreneurial journeys, they are not alone; they are guided by experienced mentors who share a vision of a thriving, inclusive Israel. This collaborative effort not only strengthens individual businesses but also enriches the broader community, embodying the spirit of Romans 12:18, which calls for living in harmony with others.
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