New London Salvation Army provides free school outfits for 250 children (New London, Connecticut)

The New London Salvation Army has taken action to support local families as back-to-school expenses rise. The organization recently provided 250 children with free clothing and shoes, helping them prepare for the new school year. This initiative was organized through a shopping spree at the Adidas store at Clinton Premium Outlets, allowing children to select complete outfits at no cost to their families.

The event, which has been held for the past six years, is coordinated by Capt. Brandon Gonzalez-Cottrell, the executive director of the New London Salvation Army. Gonzalez-Cottrell emphasized the importance of the program, noting that the confidence and self-esteem gained by the children are invaluable.

One of the participants, Luis Fiat-Mendez, an 11-year-old entering sixth grade at New London’s Interdistrict School for Arts and Communication, has taken part in the event multiple times. Luis expressed that the new clothes and shoes have boosted his confidence, helping him feel more prepared and focused for the school year.

Luis also mentioned that the new outfit has brought him joy, as he previously struggled with how to style himself for the first day of school. He said the new clothes and shoes will make him feel better and more at ease, allowing him to focus on his studies and schoolwork.

The Salvation Army’s efforts reflect its commitment to supporting vulnerable communities and providing practical aid to those in need. Through such initiatives, the organization continues to fulfill its mission of serving others and promoting compassion and care.

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